Gold coated Aston Martin DB-7

If that bright red Bentley Continental GT just isn't getting the kind of attention you want on Rodeo Drive, maybe it isn't your car that's not flashy enough, but your paint. To fix this, one entrepreneur has launched a new company called Alchemist, which specializes in giving cars that little extra something by coating their roofs with 24-carat gold. And now for those who literally have nothing left to spend their money on, Alchemist is debuting its latest creation, an Aston Martin DB7 covered entirely with gold and platinum, in honor of the new James Bond film "Quantum of Solace."

The day after the new Bond flick opens in the U.K., Alchemist will showcase this one-off at the MPH Motor Show at London's Earls Court. Besides a bling-tastic paint job, the Aston also sports seven diamonds embedded in the bodywork to commemorate 007, highlighting Alchemist's ability to coat a car with precious gems if a customer wants them (and plans to never park on the street).

Art director and company founder Jacques Blanc believes that Alchemist brings automotive personal expression to a new level, saying "Forget the everyday optional extras offered by car manufacturers, this is the King Midas of customization and the gold standard of luxury." Using a patented process that takes about a week, Alchemist craftsmen first polish a car's roof, cover it with individual gold leaves, then coat it with an invisible shield that makes the gold scratch-proof and (most important) impossible to pick off. Each roof is signed and numbered, and comes with its own certificate of authenticity.

If you'd like to know more about the 24-carat Aston that "even the world's most famous secret agent couldn't stay incognito in," the MPH Motor Show runs from October 30 to November 2 and includes a performance from Top Gear Live. Besides gold, Alchemist can also coat cars with a film of platinum or palladium, and for those who've had to trade in their supercar because of the faltering economy, don't worry -- the company is happy to give cheaper items, like laptops, the 24-carat treatment as well.